Meaning
Application
of psychological principles and laws in daily life.
Definition
According to Henry Elliot, "It
is a branch of psychology which seeks to apply to practical problems and
practical life the methods and results of pure and especially experimental
psychology“.
Applied psychology is centered on the
principles of psychology and studies them for practical applications in daily
behaviour. It studies abstract principles and laboratory-based experiments of
pure psychology from the perspective of
real world results. This science attempts to confirm the principles of psychology
to achieve concrete results. Basic or pure psychology seeks deeper and subtle
knowledge to expand knowledge base and experimentation while applied psychology
focuses on the application of acquired
knowledge in real life.
Objective
Applied psychology is related to the
practical side of human being where practical problems of real life are
explored and studied. Along with this, it helps in making desirable changes in
human behavior. And also plays an important role in solving problems related to
day to day behavior.
The purpose of applied psychology is
to describe, predict and control the various activities of a person. As a
result, the person can intelligently and successfully understand his life fully
and interact with surroundings (psychological, social and natural). To help an
individual to adjust to the environment so that they may attain the maximum
productivity and self-satisfaction. In fact applied psychology is the study of
outcomes of other fields of psychology.
